Edge Video

Introducing Edge Video

Introducing Edge Video: the future of interactive streaming. Edge Video is revolutionizing Free Ad-Supported Streaming Television (FAST) by transforming passive viewing into a dynamic, engaging experience. Through a suite of AI-powered features, including gaming and shopping, Edge Video seamlessly integrates with existing content using a simple QR code overlay. Viewers can scan this code to access interactive content on a second screen, turning every viewing moment into an opportunity for engagement.

As a B2B SaaS platform, Edge Video not only enhances viewer participation with its dual-token economy but also boosts retention and revenue for content producers. By merging AI technology with blockchain, Edge Video is setting the stage for a new era of interactive content, ensuring that viewers get more from their content while content providers reap the benefits of increased engagement and profitability.

Highlights

• Watch2Earn initiative running since June 2022; Gamified TV set to launch in June 2024.

• Incubated by Tripoint Ventures.

• Backed by the NEAR Foundation and JPX Investments.

• 1M AI-generated games, with 1000+ suppliers signed and over 20M products being ingested.

• Community comprising over 137,000 individuals across various social media platforms.

• Product is operational and actively serving customers.

Features & Products

• The Second Screen: Edge Video's QR code is a modular, adaptive gateway that works with any device. The second screen experience is integral to Edge Video's ecosystem. Once scanned, viewers enjoy interactive quizzes, games, social chat and multiplayer challenges that echoes the action happening on screen. Edge Video AI also delivers shopping recommendations based on what viewers see. This is also how viewers participate to earn rewards, including $FAST tokens, for the content they watch.

• Edge Video AI Web App: Includes: Shopping Tab where users can interact with products through intuitive icons to open, save, share, upvote, downvote, or explore similar items. Gaming Tab where users could play AI-generated quiz and multiplayer games based on stream content, with real-time updates on AI status. Rewards Tab where points to be exchanged for content-relevant vouchers or converted into $FAST token for activated accounts. Shopping History Tab lists saved and all items chronologically. Leaderboards Tab which displays points, usernames, and approximate locations on channel or global leaderboards, with filters for daily, monthly, or all-time periods. Configuration Tab prompts for account activation.

• Edge Video's AI: Edge Video leverages its AI to transform streaming into a dynamic, interactive experience by adapting to on-screen activities and personalizing content with games and shopping opportunities. Using multimodal large language models (MLLMs), it creates competitive games where viewers earn points and offers tailored product recommendations, enhancing viewer engagement and monetization. This makes it easy for any FAST channel to integrate Edge Video, quickly boosting both viewer experience and revenue with its comprehensive shopping platform.

• AI-generated Data & Analytics: Edge Video's AI-driven data strategy transforms viewer engagement by leveraging comprehensive analytics such as wallet holdings, purchase and reward history, viewing patterns, and geolocation data. This information allows streamers to personalize content, segment audiences based on financial and interactive behaviors, and implement targeted marketing for optimized content delivery. Strategic product placements and interactive elements are tailored to boost viewer loyalty and revenue. Edge Video also maintains the integrity of viewer interactions by detecting and banning automated activities, employing advanced data collection techniques to enhance data reliability, and involving viewers in content development through surveys and polls. These strategies enable Edge Video to create a highly engaging, community-focused streaming ecosystem.

Roadmap

• Q2 2024: Launch Phase: During the launch phase in Q2 2024, the focus will be on integrating Edge QR codes into 10 FAST channels across multiple streaming platforms, enhancing user engagement and accessibility. On the business side, a COO will be appointed, a public token sale will be conducted, and $FAST will be listed on exchanges. Technologically, the quarter will see the introduction of a new second-screen experience complete with shopping features, enhancements in user interactivity through email registration, and the implementation of a voting system for personalized shopping recommendations. A new interactive game where viewers can earn from outcomes will also be introduced, along with the initial development of the Edge Studio site for AI-driven content curation.

• Q3 2024: Growth Stage: The growth stage in Q3 2024 will see an expansion of the Edge QR code implementation to additional FAST channels and streaming platforms, aiming to double the previous quarter's reach. Kick.com will also expand its offering to 10 channels. The product and voucher catalog will be significantly expanded to include over 1,000 vendors. In terms of technology, the product matching capability will be augmented from 100k to 1 million products, and new features such as real-time visual product recognition and user opinion surveys will enhance the shopping experience. Further, the Edge Studio site will evolve to support eCommerce vendors and allow channel owners greater control over advertising and content.

• Q4 2024: Expansion Phase: In Q4 2024, the expansion phase will introduce the Edge QR code to even more FAST channels and streaming platforms and expand Kick.com to 20 channels. From a business perspective, $FAST will be supported for transactions on the Edge Video platform and listed on additional exchanges. Technological advancements will include the creation of a referral and tipping system, transforming the Edge Studio into a self-service platform for clients, enabling them to tailor content and advertising strategies effectively.

• Q1 2025: Advancement Phase: The advancement phase in Q1 2025 aims to further broaden the reach of Edge QR codes and expand Kick.com to 25 channels. The product and voucher catalog will grow to over 2,500 vendors. Tech developments will push product matching capabilities to 2.5 million products and introduce AI-moderated chats to the second screen. The launch of persona tracking NFTs will revolutionize viewer interaction by identifying and tracking individuals or brands across channels, enabling viewers to receive notifications and tokenize these entities for enhanced engagement and rewards.

Tokenomics & Token Utilities

• Token Ticker: $FAST

• Token Standard: ERC-20

• Network: Polygon Blockchain

• Total Supply: 100,000,000

• Fully Diluted Valuation: $6,000,000

• Initial Market Cap Without Liquidity: $54,000

• Initial Market Cap: $474,000

Finceptor's investors will participate in the Public Round and will have 20% of their tokens available at launch.

$FAST Token Utilities:

• $FAST used to rent movies, watch movies AD-free or access PPV (pay-per-view) event purchases.

• $FAST can be spent directly on eCommerce offerings.

• Streamers and FAST channels can buy $FAST to promote giveaways amongst their viewers.

• When the rewards tranche is getting low, it will be supplemented with bought back tokens.

• Users could get their name on the TV and second screen with $FAST.

• Streaming video channels could borrow $FAST and give it to their viewers.

Go-to-Market & User Acquisition Strategy

Edge Video's go-to-market strategy is centered on transforming the streaming industry by integrating eCommerce capabilities directly into its platform, utilizing cutting-edge Edge AI technology and the novel FAST Token. This approach aims to enhance viewer engagement and open new revenue avenues for content creators through interactive and commercial functionalities.

• Identifying Challenges and Opportunities: Edge Video identifies a crucial challenge within the Free Ad-Supported TV (FAST) segment---low viewer engagement and minimal revenue per user. It sees a significant opportunity to revamp this sector by embedding eCommerce into FAST channels, thereby creating fresh revenue streams and boosting viewer interaction.

• Proposed Solutions: Edge Video plans to revolutionize streaming services by making them more interactive. This is achieved through the incorporation of real-time AI, gamification elements, and eCommerce functionalities, enabling direct product purchases, multiplayer and single-player games, and tokenized rewards through various interactive and gamified advertisements.

• Quick eCommerce Implementation: The strategy emphasizes a rapid deployment model, where setting up eCommerce capabilities takes just two weeks. This allows streams to quickly start generating eCommerce revenue by integrating a simple QR code.

• Enhancing Live Stream and TV Interactivity: A pivotal element of the strategy is enhancing interactivity during live streams and TV broadcasts via QR codes. This feature not only facilitates advertising but also activates AI-driven eCommerce within regular programming.

• Improving Engagement and Conversion Rates: By integrating Shoppable TV features, Edge Video aims to significantly elevate both viewer engagement and conversion rates. According to the LG Shoppable TV Study 2024, potential conversion rates could reach 0.38% daily and 3.21% annually, showcasing the potential of this innovative integration.

• Inclusive and Broad Approach: The strategy is designed to appeal to a broad audience, including streaming platforms, individual content creators, and viewers looking for engaging and profitable experiences.

• Innovative Revenue Model and Token Application: The financial framework of the strategy involves collecting fees from eCommerce transactions and strategically utilizing FAST Tokens to encourage viewer participation, incentivize platform and channel engagement, and boost creator monetization.

• Addressing Industry Pain Points: Finally, the strategy aims to tackle significant industry challenges, such as integrating eCommerce with streaming, enhancing monetization for creators, reducing platform fragmentation, lessening dependence on ad revenue, and establishing a robust revenue model through eCommerce transactions.

Overall, Edge Video's go-to-market approach leverages advanced technology and innovative methods to redefine viewer interaction and open up new monetization channels in the streaming space.

Team

Spearheaded by a team of seasoned professionals in media, technology, and business development.

• Joe Ward, CEO - Over 33 years of experience in the media and technology sectors. Well-established entrepreneur and former network engineer. Joe's significant contributions have been recognized in the field of Intellectual Property (IP) strategy, evidenced by his inclusion in the IAM Media Top 300 IP Strategist list for 2021 and 2022.

• Charles Myers, CTO - More than two decades of experience in fostering innovation and leading high-performance teams in the tech industry. His expertise in real-time interactive simulation and AI is instrumental in shaping Edge Video's core tech, delivering monetization avenues for top streamers.

• Aldo Spaanjaars, COO - Distinguished figure with an impressive track record across major global markets, including China, Germany, Hong Kong, Japan, and Singapore. His tenure at renowned corporations such as Anta Sports, and his significant roles at Fosun International Limited and the Adidas Group highlight his adeptness at navigating complex business environments.

• Luke Gaydon, Business Development - With over 20 years of experience in media technology and sustainability. Gaydon's role in advising the CEO of Edge Video underscores his commitment to leveraging technology for social connectivity and environmental sustainability, adding a unique perspective to the team's direction and vision, particularly in the context of the FAST Token and its role in the streaming industry.

• Hamza Işleyen, Technical Operations - Physics and education background. İşleyen's unique approach to blending technology with aesthetics is key in navigating the dynamic landscape of streaming services and technology.

Investors & Partnerships

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